Ethical and sustainable ingredients

Where we source our ingredients matters — it helps protect the planet, supports responsible farming, and ensures your dog gets clean, trustworthy nutrition.

Chicken & Turkey with superfood extras

Rich in Tryptophan

Rich in Tryptophan

Chicken contains tryptophan, an amino acid that is a precursor to serotonin, a neurotransmitter that contributes to mood regulation and can help promote a sense of well-being.

HIGH PROTEIN SOURCE

HIGH PROTEIN SOURCE

Chicken is an excellent source of high-quality protein, essential for the growth and repair of tissues, muscles, and bones.

ESSENTIAL VITAMINS & MINERALS

ESSENTIAL VITAMINS & MINERALS

Naturally lean, high in protein, rich in iron, zinc, and B vitamins which support a healthy immune system

Collagen

Collagen

Chicken skin and bones contain collagen, which is beneficial for skin health, joint health, and the prevention of aging-related issues.

INGREDIENTs LIST

Protein
30%

Fat
12%

Ash
7%

Moisture
9%

Fibre
4%

INGREDIENTs LIST

Chicken and Turkey Meat Meal, Peas, Lentils, Superfoods (Sweet Potato, Tomato, Basil, Spinach, Broccoli, Carrot, Rosemary, Oregano, Parsley, Kelp, Turmeric, Blueberries, Green Tea) Poultry Fat (stabilised with mixed Tocopherols & Rosemary Extract), Essential Vitamins and Minerals (including Calcium, Phosphorus, Potassium, Sodium, Chloride, Magnesium, Iron, Copper, Zinc, Manganese, Iodine, Selenium, Vitamins A, C, D3, E, B1, B2, B3, B4, B5, B6, B9, B12, Choline), Poultry Digest, Sunflower Oil, Flaxseed Oil, Chicory Root Extract (Source of FOS), Amino Acids (Taurine, DL Methionine), Fish Oil, Yucca Extract.

Metabolisable Energy (ME) 358kcal

Omega 6:3 Ratio 4.6:1

Ca:P Ratio 1.16:1

The good stuff

Meat

Meat
Fruits & Veggies
Essential Vitamins & Minerals
Healthy Fats & Oils
Meat
Fruits & Veggies
Essential Vitamins & Minerals
Healthy Fats & Oils

Chicken

A lean protein source rich in essential amino acids, to support muscles, bones, and overall health!

Sourced from: Australia

Turkey

An excellent source of lean protein and essential nutrients, including tryptophan, an amino acid that supports serotonin production, helping to promote a sense of calm and well-being in dogs.

Sourced from: Australia

Poultry Digest

A highly palatable and nutritious ingredient for dogs, providing a concentrated source of essential nutrients and proteins.

Sourced from: Australia

Peas

High in fibre and protein, peas promote digestive health, aid weight management, and provide essential nutrients.

Lentils

Rich in protein, dietary fibre, and essential nutrients like folate and iron, lentils support digestive health, energy production, and overall well-being in dogs.

Sweet Potato Superfood

A nutrient-rich superfood for dogs, packed with dietary fibre for healthy digestion, vitamins like A and C for immune support, and complex carbohydrates for sustained energy!

Tomato Superfood

Rich in antioxidants, tomatoes support heart health, reduce inflammation, and may lower the risk of certain cancers.

Basil Superfood

Packed with antioxidant properties, basil helps combat oxidative stress and inflammation

Spinach Superfood

Packed with vitamins and minerals, spinach supports bone health, boosts immunity, and aids in detoxification.

Broccoli Superfood

Rich in fibre, vitamins, and antioxidants, broccoli supports digestive health, detoxification, and immune function.

Carrot Superfood

Carrots are loaded with vitamins and fibre to support vision, promote a healthy coat, and keep their teeth clean with every satisfying crunch!

Rosemary Superfood

With antimicrobial & anti-inflammatory properties, rosemary helps to reduce oral bacteria and freshen breath

Oregano Superfood

Known for its antimicrobial properties, oregano aids digestion, supports immune function, and may have anti-inflammatory effects.

Parsley Superfood

Rich in antioxidants and vitamins, parsley supports urinary tract health, freshens breath, and aids digestion.

Ascophyllum nodosum (Kelp) Superfood

A natural ingredient proven to reduce plaque and tartar in dogs. Its enzymes help break down biofilms, promoting fresher breath, healthier gums, and cleaner teeth, while its rich iodine and mineral content support overall health.

Turmeric Superfood

Known for its anti-inflammatory properties, turmeric supports joint health, aids digestion, and boosts immunity.

Blueberries Superfood

Bursting with antioxidants, vitamins, and fibre, blueberries support cognitive function, immune health, and overall well-being in dogs.

Sourced from: Australia

Green Tea Superfood

Packed with antioxidants like catechins, green tea supports immune function, cognitive health, and overall well-being in dogs.

Chicory Root Extract

A natural source of inulin fibre, chicory supports digestive health, nutrient absorption, and beneficial gut bacteria in dogs

Yucca Extract

Known for its anti-inflammatory properties, yucca extract supports joint health, reduces odour in stools, and may improve digestion

Calcium

Supports strong bones and teeth, aids muscle function, and helps maintain a healthy nervous system

Phosphorus

Helps build strong bones and teeth, supports energy production, and helps maintain healthy cell function

Potassium

Helps maintain proper muscle function, nerve signaling, and fluid balance, supporting overall heart and cellular health

Sodium Chloride

Regulates fluid balance, maintain proper nerve and muscle function, and support normal blood pressure

Magnesium

Supports healthy bones, aids in energy production, and plays a key role in nerve function, muscle contraction, and maintaining heart health

Iron

An essential mineral important for oxygen transport and red blood cell formation, iron supports energy levels, immune function, and overall well-being in dogs.

Copper

An essential mineral important for enzyme function, iron metabolism, and connective tissue formation, copper supports overall health and vitality in dogs.

Zinc

Essential for immune function, wound healing, and enzyme activity, zinc supports growth and development, reproductive health, and overall vitality.

Manganese

Essential for enzyme activation, manganese contributes to bone formation, wound healing, and metabolism regulation.

Iodine

An essential mineral important for thyroid function and metabolism, iodine supports energy metabolism, growth, and overall well-being in dogs.

Selenium

An essential mineral with antioxidant properties, selenium supports thyroid function, immune health, and DNA repair.

Vitamin A

Essential for vision, immune function, and skin health, vitamin A supports growth and development and promotes overall vitality.

Vitamin C

Antioxidant that supports a healthy immune system, reduces inflammation, and aids in collagen production for joint and skin health

Vitamin D3

Helps regulate calcium and phosphorus absorption, promoting strong bones and teeth, and supports overall muscle and nerve function

Vitamin E

A potent antioxidant, vitamin E protects cells from oxidative damage, supports immune function, and promotes healthy skin and coat.

Vitamin B1

Supports energy metabolism, nerve function, and carbohydrate metabolism, thiamine is crucial for proper muscle and heart function

Vitamin B2

Essential for nerve function, DNA synthesis, and red blood cell formation, vitamin B12 supports brain health, energy metabolism, and overall vitality

Vitamin B3

Supports energy metabolism, helps maintain healthy skin, and contributes to proper nervous and digestive system function

Vitamin B5

Aids in energy production, supports healthy skin and coat, and plays a role in synthesizing essential fats and hormones

Vitamin B6

Crucial for amino acid metabolism, neurotransmitter synthesis, and immune function, vitamin B6 supports brain health, hormone regulation, and cardiovascular health

Vitamin B9

Supports red blood cell production, aids in DNA synthesis, and contributes to healthy growth, development, and cellular function

Vitamin B12

Essential for nerve function, DNA synthesis, and red blood cell formation, vitamin B12 supports brain health, energy metabolism, and overall vitality

Choline

An essential nutrient important for brain function, nerve transmission, and liver health, choline supports cognitive function and overall well-being in dogs

Vitamin

Demo

Sunflower Oil

A source of omega-6 fatty acids, sunflower oil supports skin and coat health, reduces inflammation, and promotes cardiovascular health

Flaxseed Oil

A natural source of omega-3 fatty acids, flaxseed oil supports skin and coat health, joint function, and immune response in dogs

Fish Oil

Rich in omega-3 fatty acids EPA and DHA, fish oil supports heart health, joint function, skin and coat health, and cognitive function in dogs

Poultry Fat

Highly digestible source of energy, enhances flavour, and supplies essential fatty acids for healthy skin and a shiny coat

Formulated by a Canine Nutritionist

Protein, fat, fibre, and ash are the core nutrients of a dog’s diet—protein supports muscle, fat provides energy, fibre aids digestion, and ash delivers key minerals for balanced health.

Packed with Protein

Packed with Protein

Chicken and turkey protein supports muscle growth, tissue repair, and calm behaviour, with turkey's tryptophan boosting serotonin for better sleep

Healthy Fat

Healthy Fat

Fat provides energy, supports vitamin absorption, brain function, skin, coat health, cell structure, and helps regulate dogs' appetite.

Full of Fibre

Full of Fibre

Fibre aids digestion, regular bowel movements, prevents constipation, regulates blood sugar, and supports weight management by keeping dogs fuller longer.

Ash

Ash

Ash represents essential minerals like calcium and phosphorus for strong bones and health, ensuring optimal nutrient balance without overload.

FAQS

What is the difference between Typical and Guaranteed analysis?

The typical analysis provides average nutrient values based on general composition, giving an overall idea of the product's content. In contrast, the guaranteed analysis lists the minimum and maximum amounts of specific nutrients (like protein, fat, and fibre), ensuring the product meets its nutritional claims and provides consistent quality.

Is Chicken & Turkey a good option for fussy dogs?

Yes, our Chicken & Turkey recipe is the most popular among our fussy doggos! It’s a highly palatable protein, making it more appealing to dogs with picky appetites. Many fussy dogs also tend to experience some anxiety, which can affect their eating habits. This recipe is a great option because it contains tryptophan, an amino acid that helps boost serotonin levels, promoting relaxation and reducing stress.

How does kibble support dental health?

Kibble can support dental health in several ways, thanks to its size, texture, and key ingredients. The crunchy texture helps scrape away plaque and tartar as your dog chews, promoting cleaner teeth and healthier gums. Ingredients like Ascophyllum nodosum (kelp) are proven to reduce plaque buildup by inhibiting bacterial biofilms, while parsley helps freshen breath and supports overall oral hygiene. Together with kibble's natural abrasiveness, these ingredients work to maintain a cleaner, fresher mouth and reduce the risk of dental issues over time.

Are carbohydrates bad for dogs?

Carbohydrates are a valuable source of energy, fibre, and essential nutrients when included in appropriate amounts. Dogs are omnivores and can digest and benefit from carbs like sweet potatoes, brown rice, and peas. These carbohydrates provide a steady energy source, support healthy digestion, and help maintain overall health. However, the quality and quantity of carbohydrates matter. Too many simple carbohydrates, like those from refined grains or sugars, can contribute to weight gain or digestive issues. It's essential to choose high-quality, digestible carbohydrates and balance them with proteins and fats for optimal canine health.

Can I mix my Raw and Kibble?

Absolutely! Combining raw and kibble provides a balance of nutrition, with kibble offering convenience and raw adding freshness and bioavailable nutrients - it's the best of both worlds!

Can I get a sample of your kibble to try before committing to a plan?

Of course! We understand that choosing the best flavour for your dog can be a tough decision, which is why we offer samplers to help you find the perfect match!
Regular price $96.00
Regular price Sale price $96.00

Chicken & Turkey with Superfood Extras

Delivery: typically ships in 1-2 days